$25 Off Exclusive Blue Apron Coupon for August 2025

We’ve been testing (aka eating) Blue Apron for our guide to the best meal kit subscriptions for nearly half a decade.The Gear team likes this service so much, it has its own story. If you’ve been struggling with figuring out what to make for dinner, you can save some money on our top service right now using a Blue Apron coupon or deal featured right here on WIRED.

Unlock $25 Off With Our Exclusive Blue Apron Promo Code

Blue Apron makes it easy—new customers can enjoy $100 off for the first five weeks of a new subscription—plus the first week ships free). You’ll save $20 on your first order, plus $20 per box for the following 4 deliveries. The deal is valid for new subscribers only, and it’s an excellent way to try the service out for cheap. Especially given the cost of groceries these days, you can score some delicious meals and save some cash in the process. Blue Apron is offering discounts of up to $4 per serving, depending on whether you opt for 4, 6, 8, or 10 meals per week.

WIRED readers get rewarded—in discounts on delicious food—with $25 off your first 2 orders with promo code CONDE25, until August 11 2026. There’s also other deals for 20% off your first 2 orders with code WELCOME20. Check out Blue Apron and see if it’s the right meal kit service for you, and from there you’ll be able to claim the deal with either promo code, and both codes are valid sitewide.

Explore Blue Apron’s New Meal Kit Options From $7

If you’re a commitment-phobe like me and don’t want to sign up for pricey recurring orders in the subscription model before trying, we have good news. Unlike almost all other meal kits and delivery services, Blue Apron just updated their model to include a la carte meal kits and ready-to-eat meals that don’t require a recurring plan. You can get delivery in as little as three days, and it requires no commitment or mandatory subscription.

Meal Kits include step-by-step recipes and pre-portioned food, from $7 to $13 per serving. Easy ‘Assemble & Bake’ meals require minimal prep and are $11 to $13 per serving, and ‘Dish by Blue Apron’ are ready to eat, heat-and-serve meals from $9 to $12 per serving. They’ve also expanded their menu with new recipes, now with over 100 meals to choose from. If people still want the ease of a subscription option, Blue Apron now offers an Autoship & Save program, which includes a 5% off discount on every order for autoship.

Score Free Shipping with Blue Apron+ and Start a 30-Day Free Trial

Blue Apron now also has a membership program, where for $10 per month, you’ll get free shipping on all orders, unlimited Tastemade+ streaming (this includes food, home and travel shows, a $50 value), and exclusive deals promotions throughout the year. If the bonus promos seem like something you’d use, the membership program is a good deal, because delivery is already $10 per month, so you’re getting free shipping plus all of these extra goodies. If you’re unsure, you can try it out with a 30 day free trial, just follow the link here.

Save an Extra $50 With More Blue Apron Discounts and Heroes Offers

Blue Apron wants to reward our everyday heroes, and has discounts for Military members, Students, Graduates, Teachers, Seniors, Medical Staff, and First responders. Members of these groups can get $150 off the first five weeks of a new subscription, plus free shipping for the first week of subscriptions. To get this discount, you’ll need to verify through ID.me or GovXID.

Make Cooking Easier With Blue Apron’s Flexible Plans

Blue Apron makes it easy to customize your meal plan to fit your lifestyle. Choose from vegetarian, carb-conscious or protein-packed options, and adjust portions or skip weeks as needed. You can even add extras like appetizers or desserts for a complete dining experience.

How to Make the Most of Your Blue Apron Subscription

Blue Apron makes cooking easy, and it makes sign up easy, too. Simply pick out your plan—you can choose how many meals you want per week and select your choice from the Mediterranean-style weekly menus. Pick your veggie- and protein-forward meals, enter your shipping information, and get ready to get cookin’. And if you don’t really want to cook at all, check out the Prepared & Ready meals for heat-and-eat options. Going on vacation? It’s easy to skip, pause, change, or cancel your plan right from your account online. Head over to their site to explore all of their options and save with a Blue Apron coupon.