The consumer version of the Supersonic r will be available in two new color options — ceramic pink and jasper plum — and will sell for $569.99, the same price as the original, according to Yahoo. Dyson will also continue to offer a professional version of the hair dryer with a longer power cable and a new copper and violet color option coming in the summer.
Dyson originally launched its Supersonic hairdryer in 2016, and aside from new color options, it went largely unchanged until the Supersonic r debuted in 2024. Featuring a design that’s 30 percent smaller and 20 percent lighter than the original, the Supersonic r — so named because it looks like a lowercase letter r — offers better visibility and more flexibility in how it can be positioned and maneuvered.
The Supersonic r also features a smaller motor (spinning at 130,000RPM) squeezed into the handle of the hairdryer for improved weight distribution, and three disc-shaped heating elements designed to produce more even heat without cold spots. Its styling accessories attach to the hairdryer magnetically and are recognized through RFID which automatically switches the Supersonic r to specific heat and power settings, or whatever setting was last used with the attachment.
