After acquiring Serif last year, Canva is now relaunching its Adobe-rivalling Affinity creative suite as a new all-in-one app for photo editing, vector illustration, and page layouts. Unlike Affinity’s previous Designer, Photo, and Publisher software, which were a one-time $70 purchase, Canva’s announcement stresses that the new Affinity app is “free forever” and won’t require a subscription.
It’s currently available on Windows and Mac, and will be coming to iPad at some point in the future. Affinity now uses “one universal file type” according to Canva, and includes integrations that allow users to quickly export designs to their Canva account. Canva Premium subscribers will also be able to use AI-powered Canva editing tools like image generation, photo cleanup, and instant copy directly within the Affinity app.
The older versions of standalone Affinity apps will still work for anyone who has previously purchased them, and those users won’t be forcibly moved to the new platform. The V2 editions of Designer, Photo, and Publisher were all pulled from the Affinity website several weeks ago, however, and Canva hasn’t mentioned if existing users will continue receiving support updates.
Affinity’s one-time-purchase model was one of the most appealing things about its older software offerings, standing in stark contrast to Adobe’s controversial subscription-based creative suite. While Canva’s own design platform can be used for free, it also locks most of its capabilities behind subscription paywalls, which raised concerns that Affinity would adopt Canva’s subscription-based approach following the acquisition. The company is trying to put those fears to rest for good by repeatedly mentioning how “free” the new Affinity app is, but the AI integrations will likely be met with some resistance by creatives who oppose the technology.
