DJI’s First 360 Camera Gives Insta360 a Run for Its Money

Price-wise, the £410 ($550) launch cost for the Standard Combo undercuts Insta360’s comparable bundles by a fair margin, which only adds to the appeal. This package comes with the camera, one battery, a rubber lens cover, a soft carry case, a cleaning cloth, and a USB-C to USB-C cable. For those who want a more complete starter kit, the Adventure Combo costs £540 ($700) and has all of the above plus a selfie stick, magnetic mount, three batteries, and a charging case.

While the Osmo 360 is available pretty much everywhere else, DJI has decided not to launch in the US “through official channels” at this time, probably due to the tariff situation and DJI’s ongoing difficulties with the US federal government. A DJI spokesperson tells me there is no estimated timeline for a US release, though things could change in the future.

Oddly, you can technically buy the Osmo 360 through retail channels like Amazon, Adorama, and B&H, though stock may be limited. DJI’s Mavic 4 Pro drone was similarly available at these retailers at launch a few months ago, but is now out of stock.

Supersized Sensors

Returning to performance, the Osmo 360’s dual 1/1.1-inch square sensors are its main selling point, so I was curious to see if the larger 2.4μm pixels (twice the size of the sensor pixels on the Insta360 X5) and support for 10-bit color made a difference in tricky lighting conditions.

In bright daylight, the Osmo 360’s footage is sharp and detailed, with colors that pop, sometimes too much. On my video of a bicycle ride along the coast, the sky veered into that slightly artificial turquoise you can get when processing becomes a tad over-enthusiastic. Still, the stabilization is rock-solid, and the automatic selfie stick removal works flawlessly. Shooting at 8K 50 frames per second in 360 mode (or 4K 120 fps in single-lens mode) gave me plenty of flexibility for post-shoot reframing, and the D-Log M profile held up well when I graded some clips in post.