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    Home » Hate Prime Day? Shop These Small Biz Sales Instead
    Gear

    Hate Prime Day? Shop These Small Biz Sales Instead

    News RoomBy News RoomJuly 11, 20252 Mins Read
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    If you’re over seeing what you could buy on Amazon but still want to shop good sales, this is the story for you. We’ve hunted the web for all the sales going on with small businesses we love, ranging from outdoor pizza ovens to the best iPhone accessories, and even some local bookstores. Shop all the sales below that are still happening today before they’re over (most end at midnight tonight!).

    Open to more true Prime Day shopping? Don’t miss our guide to the Best Prime Day Deals, plus our Prime Day Liveblog sharing highlights and great deals as we find them.

    Photograph: Amazon; Getty Images

    Solo Stove

    Solo Stove is running a summer sale right now, with both pizza ovens and fire pits on sale. You can score ovens like the Solo Stove Pi Prime (our favorite backyard pizza oven!) at a discount, and stoves like the Solo Stove Yukon (7/10, WIRED Recommends). It’s the perfect thing to shop as summer kicks into gear.

    Nomad

    Nomad makes a ton of great Apple accessories, from great cables for an Apple Watch to iPhone charging stands. Nomad is running an on-site sale that you can shop to score any (or all! it’s the whole site!) accessory you might have your eye on.

    Steelcase

    We love a good office chair here at WIRED, and Steelcase makes a couple of our favorites. Each chair is an investment piece, but worth it for the comfort and airflow our favorite models can provide. And that just means this sale is the perfect time to snag one for a better price than usual. These chairs are on sale on Amazon, but also on Steelcase’s own site, so you can skip Amazon and go straight to Steelcase to get these chairs for a steal.

    Cozy Earth

    Cozy Earth makes insanely soft home goods, ranging from some of the best bamboo sheets we’ve ever tried to great towels and super-soft pajamas. It’s a brand I’d fill my house with if I had the budget, and shopping on sale will bring me closer to that. Use the code WIRED to get 35 percent off through July 11, and that stacks with the current Cozy Days sale to get a major discount on most of these items.

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