Thousands of retailers and carrier stores in the US will be stocked with the Samsung Galaxy S25 ($799.99), S25 Plus ($999.99), and S25 Ultra ($1,299.99) on Friday, February 7th. Hardware-wise, the S25 series is a marginal improvement over last year’s S24 series, with the most noteworthy changes coming in the form of Qualcomm’s Snapdragon 8 Elite chip and an expanded 12GB of RAM. Each device also supports Qi2 Ready charging (with a magnet case) and a spate of new AI features thanks to Android 15, while the S25 Ultra gets an upgraded 50-megapixel ultrawide camera.
While you likely aren’t in danger of missing out on a day-one purchase, you’ll still want to consider preordering to cash in on some incentives if you’re planning to buy one. For example, Amazon is still offering a $100 credit with any Galaxy S25 or Galaxy S25 Plus purchase, and you’ll get a $200 gift card with the Galaxy S25 Ultra. Best Buy, meanwhile, is throwing in $50, $100, or $200 gift cards with the S25, S25 Plus, and S25 Ultra, respectively.
Samsung is offering similar incentives, but they’re oddly split between an instant credit and a bonus for upgrading to the next storage tier. For example, opting for a 128GB S25 Plus for $799.99 will net you a $100 credit that you can use toward anything in Samsung’s online store after purchase, or you can step up to the 256GB model for $809.99 ($50 off) and receive an additional $50 credit.
The base S25 Plus with 256GB of storage is available with $150 in credit from Samsung, along with an extra $50 upgrade credit toward the 512GB model. The Galaxy S25 Ultra also comes with a $150 credit for its 256GB base model, but you can effectively double your storage for free with an additional $150 credit, plus get another $110 credit on top of that when jumping up to 1TB.
Carriers might be the way to go if you aren’t buying the S25 unlocked, with many offering monthly bill credits when trading in a device and activating service on an unlimited plan. Verizon is offering a free Galaxy S25 or S25 Plus, or up to $1,000 toward a Galaxy S25 Ultra with qualifying trade-ins, for example. T-Mobile is pushing a similar promotion for the Galaxy S25, S25 Plus, and S25 Ultra, as is AT&T (S25, Plus, and Ultra), with the latter also allowing you to activate additional lines with the Galaxy Watch FE or Galaxy Tab A9 Plus for $.99 each a month. You can find more details about each carrier and retailer offer in our Galaxy S25 preorder guide.
